Analytics & SEO

Analytics & SEO

Define success. Then achieve it.

What will success look like? What are the most important metrics to track, and why? And how do we use those metrics to drive our decision making? Once we have that information, we’ll help you plot how to reach your goals, developing a digital strategy that optimizes your marketing spend and drives results.

What We Do

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    Audience & Industry Research

    In close collaboration with our user experience team, our analytics team looks at consumer and industry trends, competitive/comparative analysis, user testing and other in-depth research practices that inform our work across disciplines.

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    Full Scale Reporting

    The creation of clear, digestible dashboards and consistent, reliable reporting means that both our clients and our expert analysts understand the data being collected.

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    Analytics Customization

    Unique KPI development, measurement strategies, audience segmentation and client-specific attribution modeling help us produce strategies that grow your bottom line.

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    On-Going Analysis

    Ongoing channel optimization, conversion rate optimization, cohort analysis, and strategic flexibility allow us to put our insights into action.

A data-informed approach

Our analytics team works hand-in-hand with our developers, designers, UX team, and content creators to make sure every decision is made based on data, not hunches. We’ll get to the bottom of who your customers are, refine your predictive KPIs, build out smart tracking that reliably reports on our performance, and make the right recommendations so that we can keep improving.